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Is the Grimace Shake phenomenon real? Has it killed anyone? The new McDonald’s Grimace milkshake created hilarious memes on TikTok.
A new TikTok trend is currently going viral because of McDonald’s character Grimace and his new purple milkshake called Grimace Shake.
It all started on June 5 when McDonald’s tweeted that Grimes had made a surprise announcement and was taking over the brand account. Shortly after posting the selfie and asking people to text her, the memes started going viral.
Then, after it was confirmed that the Grimace birthday meal would be added to the McDonald’s menu, the Grimace Shake trend started and has now completely taken over TikTok. But what is it? Is it real? And was anyone actually harmed?
Here’s what it means and how it got started.
What is the McDonald’s Grimace Shake?
The grimace shake trend is going viral on TikTok but what does it mean? Is it real? Images: McDonald’s via Twitter, @thefrazmaz via TikTok
What does the Grimace Shake taste like? Has it actually killed or poisoned anyone?
First of all, no. No one has actually died or been poisoned by the Grimace Shake. It is an absolutely wonderful and safe drink (for those who are not allergic to any of the ingredients). This whole thing is literally a viral comedy trend.
The Grimace Shake was released as part of the Grimace Birthday Meal in celebration of Grimace’s 52nd birthday, and the purple drink is a limited edition milkshake that apparently tastes like blueberry and fruit cereal. (Unfortunately, it’s only available in the US.)
Now, TikTokers are filming themselves taking the Grimes Shake in hand, drinking it, and then appearing on the streets either dead, unconscious or vomiting purple milk as if they’ve been poisoned.
The #grimaceshake hashtag has now garnered over 145 million views on TikTok and videos of people participating in the trend have gone massively viral.
Here are some examples of the tendency to label themselves ‘Grimes Victims’.
What does the grimace shake trend mean?
TikTok user @thefrazmaz, who claims to have posted the first grimace shake video on June 14, explained the meme in a follow-up post to his initial video.
Explaining the trend, Fraz wrote: “What does this trend mean? Is Shake bad? What’s up? Since I’m the original ‘victim’ of grimaces, it’s literally just a meme.”
He continued, “When I decided to make this video, I was thinking, ‘Oh, it’s like a Spider-Verse burger,’ it’s an unnatural color, it’s weird.” “And I saw a guy doing it with a burger where he ate the burger and the next scene was in the hospital. So I thought, ‘Let’s do something like that’.”
“It’s just a meme supposed to be, ‘It’s a really weird color, that means it’s not good for you,’ Grimace is collecting victims… It’s just funny, you know.”
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